Monday, 1 September 2014

Sony, Asus and LG smartwatches rumoured to be announced at IFA 2014

At least three more smartwatches powered by Android Wear are due to launch at IFA in Berlin later this week. Hardware manufactures such as Sony, Asus and LG have all teased the press in these last few days leading up to IFA with trailers and ambiguous pictures of their future watches.



The LG G Watch R
The smartwatch LG has teased boasts a completely circular display - something that people were expecting to see on the much anticipated Moto 360 earlier this year however a small straight edge at the bottom where there are screen components disappointed many. The device from LG will be called the 'G Watch R' (R presumably standing for round) and it will be the successor to the LG Watch G which is a square Android Wear device launched at the beginning of summer. It has a retro yet sophisticated look which means at first glance could be confused for a regular watch. The device has a 1.3-inch plastic display, a snapdragon processor and, according to LG, is dust and water resistant. The LG G Watch R should launch before the end of this year. 

So far manufactures can only make limited customisations to Android Wear so making stylish and attractive hardware is paramount... And some dinky watch faces.

Sony, a popular hardware manufacture, is rumoured to announce their first smartwatch running Android Wear at IFA. In the past they have made smartwatches running a customised version of Android however these have been far from ideal. The device from Sony, apparently called the Sony 'Smartwatch 3', will have a 1.68-inch display however that is all we know about it. Its shape, style, colours, processor and additional features are still a mystery.

Sony is also rumoured to be launching the 'SmartBand Talk' alongside the 'Smartwatch 3'. This fitness tracking watch will apparently feature a curved e-ink display however there are doubts about whether it will be powered by Google Wear or not.

Finally, earlier today Asus released a trailer video for the 'ZenWatch'. The video isn't very clear however it looks like the smartwatch will have a square face in a rounded body. There are also rumours spreading that this device will be less than £120 which makes it great value for money.

Both the LG Watch R and the Sony Smartwatch 3 will have 340p displays. These are less than half of HD however this is high pixel density considering that the smartwatches less than 2-inches big. Pricing is also unknown for these devices but chances are we'll find out later this week at IFA.